Brooke joined the Institute in 2020 as a Research Assistant, before becoming a Marketing Scientist in 2021. She has experience in data coding and analysis, literature search and summaries, as well as proof-reading and editing of academic papers and reports for industry.
Brooke’s main area of research is branding, with her current research exploring the strength of Distinctive Assets within service brands.
About me
Brooke joined the Institute in 2020 as a Research Assistant, before becoming a Marketing Scientist in 2021. She has experience in data coding and analysis, literature search and summaries, as well as proof-reading and editing of academic papers and reports for industry.
Brooke’s main area of research is branding, with her current research exploring the strength of Distinctive Assets within service brands.
About me
Bachelor of Business (Tourism and Event Management University of South Australia
Bachelor of Business (Marketing) University of South Australia
Research
Research outputs for the last seven years are shown below. Some long-standing staff members may have older outputs included. To see earlier years visit ORCID
Open access indicates that an output is open access.
External engagement & recognition
| Organisation | Country |
|---|---|
| University of South Australia | AUSTRALIA |
Teaching & student supervision
