Recognised and respected for our quality education, career outcomes and research expertise, UniSA Business creates leaders for change and transforms modern business practice.
Excludes commercial-in-confidence projects.
Research outputs for the last seven years are shown below.
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Open access indicates that an output is open access.
Stocchi, L, Ludwichowska, G, Fuller, R & Gregoric, A 2020, 'Customer-based brand equity for branded apps: a simple research framework', Journal of Marketing Communications, vol. 27, no. 5, pp. 534-563.
External engagement & recognition