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Ms Ava Huang

Project Officer UniSA Business

email Ava.Huang@unisa.edu.au

Research

Research focus

Marketing
Business and Management
Tourism

Research

Outputs

Research outputs for the last seven years are shown below. To see earlier years visit ORCID

Open access indicates that an output is open access.

Journal Articles

Year	Output
2020	Cohen, J, Driesener, C, Huang, A, Lockshin, L, Corsi, A, Bruwer, J & Lee, R 2020, 'The mental availability of different countries of origin in China', Wine and Viticulture Journal, vol. 35, no. 1, pp. 68-69.
2020	Driesener, C, Cohen, J, Huang, A, Lockshin, L, Corsi, A, Bruwer, J & Lee, R 2020, 'Where wine is bought in China and why it matters', Wine and Viticulture Journal, vol. 35, no. 2, pp. 55-56.
2020	Romaniuk, J & Huang, A 2020, 'Understanding consumer perceptions of luxury brands', International Journal of Market Research, vol. 62, no. 5, pp. 546-560. 2 2
2019	Cohen, J, Driesener, C, Huang, A, Lockshin, L, Corsi, A, Bruwer, J & Lee, R 2019, 'What brings a Chinese alcohol drinker into the wine category?', Wine and Viticulture Journal, vol. 34, no. 1, pp. 67-68.
2018	Anesbury, Z, Greenacre, L, Wilson, A & Huang, A 2018, 'Patterns of fruit and vegetable buying behaviour in the United States and India', International Journal of Market Research, vol. 60, no. 1, pp.14-31. Open access 9
2018	Cohen, J, Driesener, C, Huang, A, Corsi, AM & Sbalchiero, F 2018, 'We need to be thinking about all alcohol drinkers in China', Wine and Viticulture Journal, vol. 33, no. 2, pp. 60-61.
2018	Driesener, C, Cohen, J, Huang, A & Corsi, A 2018, 'The danger of relying on anecdotal information in China', Wine and Viticulture Journal, vol. 33, no. 4, pp. 71-72.
2017	Huang, A, Dawes, J, Lockshin, L & Greenacre, L 2017, 'Consumer response to price changes in higher-priced brands', Journal of Retailing and Consumer Services, vol. 39, pp. 1-10. 20 15
2017	Huang, A, Dawes, J, Lockshin, L & Greenacre, L 2017, 'Understanding consumer response to price changes for high-priced wine brands', Wine and Viticulture Journal, vol. 32, no. 3, pp. 1-24.

External engagement & recognition

Collaborations

External engagement & recognition

Collaborations

Organisation	Country
Monash University	AUSTRALIA
Toluna	FRANCE
University of South Australia	AUSTRALIA

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